Articles of change

Importance of Strategic Communication05/11/2020

1.Why is Social Communication important? Millions face social anxiety. With technology, face to face communication has gotten harder and seems irrelevant. The ones who has the skill will excel better in their lives and careers. Simple fact.


2.What is Strategic Communication? Simply put, communicating with a skill set, fearlessly, with an outcome in mind. Overcoming rejection, fear & embarrassment (The big bad 03) in communication is half the battle won. It is only when you overcome “the big bad 03” that you could start the journey in becoming a strategic communicator. Its because, your brain power to think clearly & strategically in a conversation is needed rather than having demons in your thoughts. (Will I bomb , do they like me , I m blacking out, get me out of here, do I have anything to talk about, I’m so horrible at this ) Rather, your mind needs to be thinking, wow, great opportunity to build a contact, curious to get to know this group, I m ready to entertain them, I will leave a lasting impression, so much to listen & talk about.


3.What are the available programs? Strategic Communication is like martial arts. Many disciplines to learn and many belt orders to obtain by proving your skill. In our signature Master Strategic Communicator Program (MSCP), you will undertake a 03-stage process which will last for a total of 12 months. (Each stage averages 4 months). Additionally, customized programs focused on building either Social Communication or Business Communication skills are available.


4.What are the skills I will learn? In the MSCP 12-month program, you will learn all disciplines of Strategic Communication through theory and practice which include overcoming social fear, public speaking, verbal & nonverbal communication, persuasion techniques, behavioral analysis, and many social exercises. See more details in course information.


For focused programs, Social Communication or Business Communication, you will learn the skill required related to each context. See more details in program information.

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